See good. Do good. Feel good. And measure good.
You could say xocial is what happens when good karma meets the Internet. Instead of measuring our popularity, xocial measures our positive social impact—both the good we see others doing and the good we do ourselves. The goal is to make the world suck a little less. While having a lot of fun.
We’re able to measure good using a patented algorithm
we call the xo score™
The xo score is a number from 100 to 500. It’s built by earning xocial points—but just because you earn one xocial point doesn’t mean your xo score goes up by one. The algorithm factors in the type of deed or action, its significance, and whether you’re the one doing good or recognizing good.
Your xo score includes everyday actions (think driving your friend’s kids home from the sleepover) and monumental efforts (like raising the most money for a national charity). You can have an xo score if you’re an individual, a non-profit, a company, an institution or a geographic region. Your city can have an xo score. Your cat can’t.
Your xo score is based on efforts in six areas.
Day-to-day actions that show your generosity, kindness, candor, honesty and more.
Steps taken to reduce your ecological footprint, from meatless Mondays to joining a car share.
Your support of charities, non-profits and social institutions like hospitals and schools.
Actions that show you live consciously, from what you buy to how you treat your body.
Above-and-beyond efforts on the job that are an inspiration to others.
Your actions in the classroom of life, from tutoring your peers to enrolling in a post-grad program.
The xocial app is where everything started. But we’re busy having great conversations with organizations and brands that are ready to join our movement for good. Eventually the world will be earning xocial points through apps, retail purchases, brand-sponsored events, charity-based volunteer recognition campaigns, regional competitions, workplace reward and recognition programs and more.
xocial is what happens when good karma meets the Internet. Instead of measuring our popularity, xocial measures our positive social
impact—through the good we see and the good we do.